Please sign in or register
Existing users sign in here
Having trouble signing in?
Contact Customer Support at
[email protected]
or call+91 22 69489600
May 24, 2018
World Cup ROI not a major concern for Chinese smartphone maker Vivo
The Chinese smartphone maker, which kicked off its 2018 Russia World Cup branding blitz last night in Beijing, says it is in the game for the long haul
Top news, insights and analysis every weekday
Sign up for Campaign Bulletins
Most Read
.jpg&h=334&w=500&q=100&v=20250320&c=1)
.jpg&h=334&w=500&q=100&v=20250320&c=1)
.jpg&h=334&w=500&q=100&v=20250320&c=1)
.jpg&h=334&w=500&q=100&v=20250320&c=1)
.jpg&h=334&w=500&q=100&v=20250320&c=1)
.jpg&h=334&w=500&q=100&v=20250320&c=1)
.jpg&h=334&w=500&q=100&v=20250320&c=1)
Related Articles
Media
Oct 06, 2022
JioCinema to live stream the FIFA World Cup
.jpg&h=268&w=401&q=100&v=20250320&c=1)
Just Published
Advertising
5 hours ago
India’s quick commerce surge exposes a discipline ...
Lalatendu Das, CEO, Publicis Media South Asia explains why brand marketers are still figuring out India’s fastest-growing retail channel.
.jpg&h=268&w=401&q=100&v=20250320&c=1)
Advertising
5 hours ago
Does India need aspirational masculinity?
As Movember rounds out to a close, let's decode the evolution of modern masculinity through advertising.
.jpg&h=268&w=401&q=100&v=20250320&c=1)
The Work
6 hours ago
Avaada sheds light on the dark side of the data centre
Visualising the energy cost of curiosity, its latest campaign links innocent queries to grid failure in a power-hungry digital economy.
.jpg&h=268&w=401&q=100&v=20250320&c=1)
Advertising
7 hours ago
The ‘green’ cost of FOMO
How short-term sales spikes, such as Black Friday, are rewiring consumer behaviour.
