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What's on India has roped in Hanmer MS&L as its digital communications and public relations partner. As part of the agreement, Hanmer MS&L will offer strategic consultation to enhance and build awareness of the concept of television viewing guidance and take brand What’s On India across the country. The agency aims to get viewers used to the concept and help them make the right choices while watching TV, especially during unplanned viewing sessions.
Contact Customer Support at
[email protected]
or call+91 22 69489600
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Sweeping Omnicom shake-up will scrap three storied creative networks—DDB, FCB and MullenLowe.
Shorter attention spans have transformed the way content is being consumed and the brands are paying attention.
Sobhani is currently president and global chief creative officer at DDB Worldwide.
Move comes after Omnicom acquired IPG last week.