Campaign India Team
Jun 09, 2014

Vizeum India wins Allied Blenders and Distillers' media duties

Account won following multi-agency pitch

Vizeum India wins Allied Blenders and Distillers' media duties

Vizeum India has announced its appointment as media AoR for Allied Blenders and Distilleries (ABD), the company which owns brands including Officer's Choice and Royal Stag.

The win follows a multi-agency pitch.

Ahmed Rahimtoola, head, marketing, ABD, said, “Vizeum thoroughly impressed us with their thinking which was well balanced on our current realities as well as future aspirations. They also exhibited the right knowledge, energy, passion and the accountability we were looking for.  We look forward to this partnership taking a good shape and wish them the very best.” 

S Yesudas, MD - Indian sub-continent, Vizeum, added, “We are delighted with this win. This talks volumes about our ability to bring on board unique solutions for our clients. It is a challenging journey and we are quite excited to embark on it with ABD. We are thankful to the client management for considering us worthy. This business will be handled out of our Mumbai office, led by Samarjit  Rajkumar and assissted by his able team under Saumya Agarwal.”

Source:
Campaign India

Related Articles

Just Published

2 hours ago

PM Modi sees a dip in 'approval rating points' over ...

IPREX partnered with PRHub to conduct the study in India

2 hours ago

ByteDance reportedly in talks with Reliance Jio to ...

India's biggest telco, which has raised US$20 billion in capital in recent months from firms including Facebook and Google, is reportedly eyeing an investment in embattled TikTok.

3 hours ago

Friends Adult Dry Pants celebrates freedom ahead of ...

Watch the film conceptualised by The Womb here