Unmetric, a social media intelligence firm focused on brands, uses its analytics platform to analyse top performing campaigns, content and videos.
The company's 'Engagement Score' rates each piece of content from 0 to 1000 depending on the amount of user interactions. The methodology measures engagement with respect to follower base.
For Campaign India's 'Engagement Meter' feature, we bring you the top 10 pieces of content on Facebook basis the Unmetric Engagement Score.
These are the ones at the top on the basis of shares, from among over a thousand with an engagement score of 1000, from 11-20 November.
Adani Group
Shares: 12,070
Likes: 85,274
TheManCompany
Shares: 10,623
Likes: 19,504
Forest Essentials
Shares: 2,944
Likes: 53,071
ICICI Pru Life
Shares: 1,361
Likes: 87,801
JSW Steel
Shares: 806
Likes: 16,084
Mahindra Rise
Shares: 601
Likes: 82,454
Fevicol
Shares: 481
Likes: 16,902
Horlicks Growth Plus
Shares: 458
Likes: 3,262
Ensure India
Shares: 295
Likes: 1,749
Vicks India
Shares: 263
Likes: 1,12,550
