Unmetric, a social media intelligence firm focused on brands, uses its analytics platform to analyse top performing campaigns, content and videos.
The company's 'Engagement Score' rates each piece of content from 0 to 1000 depending on the amount of user interactions. The methodology measures engagement with respect to follower base.
For Campaign India's 'Engagement Meter' feature, we bring you the top 10 pieces of content on Facebook basis the Unmetric Engagement Score.
These are the ones at the top on the basis of shares, from among over a thousand with an engagement score of 1000, from 1-10 July.
Prayag
Shares: 13,227
Likes: 32,392
Mother Dairy
Shares: 3,456
Likes: 39,573
Adani Group
Shares: 1,742
Likes: 24,853
MRF Tyres
Shares: 1,246
Likes: 14,401
Ecom Express Private Limited
Shares: 245
Likes: 877
Tata Tea Gold
Shares: 239
Likes: 827
Godrej Protekt
Shares: 187
Likes: 1,307
VIP Innerwear
Shares: 175
Likes: 1,054
Spice Jet
Shares: 175
Likes: 65,914
Nuvoco Vistas Corp. Ltd.
Shares: 161
Likes: 7,387
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