The second edition of the Campaign India Digital Media Awards with BBC.com, will be open for entries shortly. The awards will honour marketers and their agencies for outstanding work in promoting products and services through the digital medium and will be judged by an independent panel of industry experts.
Making the announcement, Jim James, publisher, Campaign India, said, “We are delighted to announce that BBC.com continues as the presenting sponsor of the DMA.”
“The DMA aims to recognise work that shows exceptional creativity and effectiveness in the digital medium and bbc.com’s involvement immediately makes the award more aspirational,” he added.
Seema Mohapatra (pictured), regional director ad sales, South Asia, BBC Worldwide said, “We have seen a huge rise in the number of clients that want to explore multi-platform campaigns across our TV channels, BBC.com and the BBC News app for iPhone and iPad. Globally we reach out to over 54 million unique users and closer to home we have over 1.7 million unique users per month coming to bbc.com, making us one of the largest global news websites. We are honoured to be associated with the DMA that recognises the best-in-class digital campaigns from India that are now an essential part of the marketing mix.”
Vaishali Sharma, head of marcomms, BBC Global News Division said, “Millions of people across the globe depend on the BBC’s digital offering for in-depth as well as impartial news and analysis and we are delighted to continue to partner with Campaign India for the Digital Media Awards after a very successful inaugural year."