Talkwalker’s Battle of the Brands: Voot Vs Zee5 (part two)
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Future goals in 3D: Retirement planning gets a bold ...
Aditya Birla Sun Life Insurance’s 3D billboard urges the young to reimagine retirement with vibrant ambition.
G-Shock collaborates with Almost Gods to rewrite ...
INSIDE THE AD: As toughness meets streetwear cred, the company will tap into experiential activations and digital storytelling to captivate culture-conscious Gen Z and Alpha.
IPL advertising at a crossroads: Cost versus creativity
Rising ad costs limit smaller brands in IPL. However, Fame Keeda’s co-founder and chief visionary officer believes that digital innovation offers new marketing opportunities.
Ipsos confirms Kantar Media takeover talks
The deal could value Kantar’s TV ratings data business at $1.27 billion, according to a report.