Campaign India Team
Oct 08, 2010

Steinbranding wins BIG CBS creative mandate

The mandate extends to the three channels BIG CBS PRIME, BIG CBS SPARK and BIG CBS LOVE

Steinbranding wins BIG CBS creative mandate

BIG CBS Networkshas assigned Steinbranding Design Studios the creative mandate for the three channels that will be launched in the joint venture – BIG CBS PRIME, BIG CBS SPARK and BIG CBS LOVE. Steinbranding will be working with BIG CBS on designing the individual identities, logos and promotional rushes for all these three channels. 

Steinbranding Design Studios is an international broadcast design company that specialises in branding for television networks and broadcast promotions. Its assignments in India began in 2007, when together with CSAI Airport, the agency took charge of the overall branding image of Mumbai’s international terminal. The agency has also done work for other broadcasters like Discovery, Fox, Hallmark, Travel & Living, MTV and VH1.

Aparnaa Pande, business head, BIG CBS Networks Pvt. Ltd., said, “Steinbranding has demonstrated its creative expertise in the broadcast space, from integrated visual solutions to brand strategy and identity. With rich experience in broadcast designing, we are confident Steinbranding will be able to help BIG CBS channels deliver right imagery through extremely creative and distinguished designs.”

Campaign India

Related Articles

Just Published

1 hour ago

JWT sex discrimination case: Jo Wallace blasts ...

Online publisher focused heavily on creative director despite her having no role in the case

1 hour ago

Is the value of earned media diminishing?

Experts acknowledge the challenges in this climate for PR pros to secure earned coverage and discuss how one can do so

1 hour ago

Domino’s makes a case for Indians to get vaccinated

Watch the film conceptualised by FCB India here

1 hour ago

KFC’s Double Down Burger has enough chicken for ...

Watch the film conceptualised by Ogilvy here