Campaign India Team
Mar 19, 2009

STAR Plus continues to lead the Hindi GEC race

STAR Plus goes up by 23 GRPs in the week 11, according to TAM data and continues to be number one in the Hindi GEC space. It delivered 322 GRPs (Last week: 299). The difference between STAR Plus and Colors is now 72 GRPs as compared to 20 GRPs last week. Colors is at 250 GRPs this week (Last week: 279)  Zee TV maintains its third position with 192 GRPs. Real is at 13 GRPs as compared to 9 GRPs in the launch week. The other numbers include Sony: 112, NDTV Imagine: 71, STAR One: 66, SAB: 49, Sahara One: 42 and 9x: 25

STAR Plus continues to lead the Hindi GEC race

STAR Plus goes up by 23 GRPs in the week 11, according to TAM data and continues to be number one in the Hindi GEC space. It delivered 322 GRPs (Last week: 299). The difference between STAR Plus and Colors is now 72 GRPs as compared to 20 GRPs last week. Colors is at 250 GRPs this week (Last week: 279) 

Zee TV maintains its third position with 192 GRPs. Real is at 13 GRPs as compared to 9 GRPs in the launch week. The other numbers include Sony: 112, NDTV Imagine: 71, STAR One: 66, SAB: 49, Sahara One: 42 and 9x: 25

Check out Campaign India’s analysis on the impact of being India top GEC here.
 

Track GECs performances in 2009:

Week 10

Week 9

Week 8

Week 7

Week 6

Week 5

Week 4

Week 3

Week 2

Week 1


 

Source:
Campaign India

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