Sakshar Media to handle PR for Auretics

Sakshar Media has bagged the PR mandate for online retail platform Auretics. 

 

The agency will be responsible for increasing the brand’s awareness and media visibility. 

 

The account was won post a multi-agency pitch. 

 

Arjun Gupta, CEO, Auretics, said, “Our aim is to further establish the Auretics brand in India. We believe Sakshar Media's diverse experience in PR and deep understanding of the retail industry makes them a perfect partner to drive our communications with. We're excited to onboard them as a core partner and work closely with them to build our brand.”

 

Puneet Kumar Kanojia, founder director, Sakshar Media, said, "We are incredibly excited for the opportunity to collaboratively work with a credible, trusted and largest online retail platform. We aim to execute creative, impactful, disruptive and seamlessly driven PR campaigns that would bring maximum ROI for the brand in India. We hope to redefine the landscape for the brand with our initiatives and help Auretics accomplish their desired outputs.”