Rekha Pamani-Gulati elevated as COO at DY Works

Brand strategy and design firm DY Works has announced the elevation of Rekha Pamani-Gulati to the post of chief operating officer.

Gulati had joined DY Works in January 2010 as director, new and international business development.

On the elevation, Alpana Parida, president, DY Works, said, “Rekha’s cross cultural experience and strong understanding of both, the Indian and International markets will be invaluable in creating unique and meaningful brand propositions for our clients.”

On her new role at DY Works, Gulati said, “I’m excited to take on this new challenge. In the recent years the company has built an impressive client portfolio and strong team. As chief operating officer, I look forward to building this further.”

Gulati has with her over eighteen years of branding and marketing experience across both agencies and clients. This is her second stint at DY Works, where she rejoined in 2010.