Campaign India Team
Aug 04, 2022

QYou Media to launch Q Gamex

The digital gaming channel is set to release in September 2022

QYou Media to launch Q Gamex
Entertainment network, QYou Media India, has announced the launch of Q Gamex, its 24x7 gaming digital channel. 
 
The channel will target adults between the age group of 18 to 35 years, across connected TV and digital platforms. It will stream gameplay matches and battlegrounds, while taking the viewers through insights on console and gaming equipment, unboxing experiences, tips and tricks, among others.
 
With an aim to expand its viewership base by providing brands and advertisers an opportunity to drive value, Q Gamex is set to release in September 2022.
 
Krishna Menon, chief operating officer, QYou Media India, said, “At QYou Media India, our unique and socially connected content style is in alignment with what this audience is looking for. The Indian online gaming industry has steadily grown to become a leading market across the globe. With the launch of Q Gamex, we aim to cater to the young gaming enthusiasts and become a leading provider of multi-genre channels to audiences who are rapidly adopting connected TV as a primary destination for entertainment purposes. We are delighted to add Q Gamex to our existing portfolio of brands and look forward to developing Q Gamex as a pioneer in gaming content across digital platforms.”

 

Source:
Campaign India

Related Articles

Just Published

3 hours ago

Ad Net Zero updates sustainability guidelines to ...

Over 100 companies contributed to these latest guidelines, including L’Oréal, LVMH and all six major holding companies.

15 hours ago

David Droga on disruption: From case studies to ...

At Cannes Lions 2025, the Droga5 founder unpacked his creative playbook—from sparking industry format shifts to partnering with consulting giants—all in pursuit of impact over applause.

17 hours ago

Havas backs AI bet with €100 million a year

From launching Vermeer at Cannes to revamping operations with Converged.AI, it is wagering €400 million that AI can future-proof creativity.

1 day ago

Cannes Lions 2025: FCB India bags three more golds ...

In addition to FCB's top performance, Indian agencies also grab two bronze Lions on the same day.