Partner Content
Campaign India Team
Jun 02, 2017

Partner Content: Canon's integrated AD campaign for EOS 1300D attain impressive success

Canon launches interactive ad campaign “Get ready with EOS 1300D” and receives a warm welcome with 12.1 million engagements and garners close to 20.2 million views for its video film

Please sign in or register

Access limited free articles a month after free, fast registration.

Existing users sign in here

Or
Register Now
Forgotten Password?

Having trouble signing in?

Contact Customer Support at
[email protected]
or call+91 022 69047500

Follow us

Top news, insights and analysis every weekday

Sign up for Campaign Bulletins

Most Read

Samsung’s ‘Hi-FAI’ tune hits Gen Z, skips others

1 Samsung’s ‘Hi-FAI’ tune hits Gen Z, skips others

Nike flips the script: From action to intention

2 Nike flips the script: From action to intention

Jonty Rhodes dives into cashback chase

3 Jonty Rhodes dives into cashback chase

AI’s double-click: More speed, less soul?

4 AI’s double-click: More speed, less soul?

Kia's Sonet embarks on a journey of uncharted thrill

5 Kia's Sonet embarks on a journey of uncharted thrill

Apollo Tyres replaces Dream11 as Team India jersey sponsor

6 Apollo Tyres replaces Dream11 as Team India jersey sponsor

Microdramas test India’s appetite for stories in 120 seconds

7 Microdramas test India’s appetite for stories in 120 seconds

Retail One kiosks put Nestlé’ Professional’s growth recipe to test

8 Retail One kiosks put Nestlé’ Professional’s growth recipe to test

Eknath Shinde's message to advertising, marketing and media professionals

9 Eknath Shinde's message to advertising, marketing and media professionals

GEO ‘converts like crazy’ and is already rivalling SEO for revenue, says Neil Patel

10 GEO ‘converts like crazy’ and is already rivalling SEO for revenue, says Neil Patel

Related Articles

Meta removes 635,000 predator-linked accounts, rolls out new teen safety tools on Instagram
Digital
Jul 25, 2025
Nikita Mishra

Meta removes 635,000 predator-linked accounts, ...

The scroll effect: How Instagram marketing is shaping new-age consumer behaviour in India
Media
May 21, 2025
Rutu Mody-Kamdar

The scroll effect: How Instagram marketing is ...

Meta to begin testing Community Notes feature across Facebook, Instagram and Threads
Advertising
Mar 18, 2025
Joseph Arthur

Meta to begin testing Community Notes feature ...

Just Published

Bachelor pads get a 'Big Billion' reality check
Advertising
1 day ago
Campaign India Team

Bachelor pads get a 'Big Billion' reality check

Flipkart’s festive campaign uses AI and humour to nudge bachelors towards upgrading homes—and perhaps improving their dating odds too.

Apollo Tyres replaces Dream11 as Team India jersey sponsor
Advertising
1 day ago
Campaign India Team

Apollo Tyres replaces Dream11 as Team India jersey ...

Dream11’s deal ended prematurely after the government passed a law banning real-money gaming platforms.

Amazon launches new AI creative partner in ads console
Advertising
1 day ago
Staff Reporters

Amazon launches new AI creative partner in ads console

The fully automated ads can be served across products and formats in Amazon’s arsenal, including Sponsored Brands, Sponsored Display, Brand Stores and even the Amazon DSP.

The job of advertising is not to sell
Opinion
1 day ago
Zac Martin

The job of advertising is not to sell

"Be more entertaining. Be more interesting. Be more attention-grabbing. Hit people in the feels,” urges Zac Martin, who challenges advertising’s fixation on persuasion.