New Business League: March 2021 update

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May 05, 2021 04:30:00 AM | Article | Campaign India Team Share - Share to Facebook

The New Business League has been compiled with the assistance of R3. Data from a number of multi-national agencies is collected and collated on a monthly basis and the collated data is balanced against client estimates, Nielsen ADEX, discounted to appropriate levels and then converted to a revenue estimate by R3.
 
Please note that R3 does not audit the data provided by the agencies or the published results. All comments and queries should be sent to greg@rthree.com. 
 
CREATIVE AGENCY LEAGUE
 
Rank this monthRank last monthAgencyRecent winsEstimated YTD win revenue (crore)Recent lossesEstimated Overall YTD revenue (crore)No. of wins
11DDB MudraProject X Project, Bhima Jewellers, IT major36.7 36.716
22VMLY&ROberoi Realty, New Horizon, HSBC Project23.1Bel Cheese23.141
33IPG Team DynamicBMW13.4 13.41
44The WombMPL, WheelsEMI12.9 12.92
55WondrlabGROHE, American Standard, Veedol Project11.6 11.622
616OgilvyJSW Group Project, Finolex Cables Project, National Payment Council of India10.8 10.811
77Havas WorldwideITC Bingo, Awlencan Innovations India, Dabur Tea, Visual Wizard Acadamy7.5 7.516
86MullenLowe Lintas GroupWaah Jobs, AkzoNobel Brands, UPSTOX7.2 7.28
912McCann WorldgroupTracFone Project, White Hat Jr. Project, Roche Project6.9 6.911
108FCBLakme, Elle186.7IOCL (India Oil) Project5.42
1110Wunderman ThompsonMetrodata Electronic Project, Macrotech Developers, Macrotech Developers Project4.6 4.616
1211Publicis + Publicis AmbienceGodrej Pro Clean, Ecolink Signify Project4.3 4.33
139Leo BurnettUdemy project4Fortis Healthcare413
1471DentsuJohnson Controls-Hitachi Air Conditioning India, GeneriCo, LLC Project5.3 3.710
1514BBDOWhiteHat Education Technology, Bright Lifecare2.7 2.74
16 Span CommunicationsDirectorate of Income Tax Social Media2 21
17 iCubesWireAmbience group2 21
18 Verve MediaVenture Furniture2 21
1941Chimp&Z IncVinod Cookware1.3 1.31
20 Digital Refresh NetworksKisan Konnect1.3 1.31
     2021 (Jan-Mar)164.2197
     2020 (Jan-Mar)8583
     YoY comparison93.10%137.30%
 
MEDIA AGENCY LEAGUE
 
Rank this monthRank last monthAgencyRecent winsEstimated YTD win revenue (crore)Recent lossesEstimated Overall YTD revenue (crore)No. of wins
11WavemakerZydus Cadila Pharmaceutical,Perfetti Van Melle (Offline &Content), Zydus Heinz(Complan)17.7 16.110
22MediaComSony, Saridon9.5 9.52
314InitiativeCred8.6 8.61
46Havas MediaOla Group, MicromaxInformatics, Salarpuria Sattva,CG Foods India Digital Media8.1 8.14
53ZenithUrban Company, MamaEarth5.1 5.13
67dentsu XFinance client3 36
74StarcomJunglee Entertainment, Boat2.9 2.92
85OMDCuemath, Pladis2.3 2.32
9 m/SixNoise1 11
1013CaratNovocura Tech HealthServices0.5 0.51
     2021 (Jan-Mar):54.432
     2020 (Jan-Mar):26.222
     YoY Comparison:107.40%45.50%

 

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