New Business League: June 2018 update

The New Business League has been compiled with the assistance of R3. Data from a number of multi-national agencies is collected and collated on a monthly basis and the collated data is balanced against client estimates, Nielsen ADEX, discounted to appropriate levels and then converted to a revenue estimate by R3.

 

Please note that R3 does not audit the data provided by the agencies or the published results. All comments and queries should be sent to [email protected].  

 

CREATIVE AGENCY LEAGUE

 

Rank This Month	Rank Last Month	Agency	Recent Wins	Estimated YTD Win Revenue (crore)	Recent Losses	Estimated Overall YTD Win Revenue (crore)	No. of wins
1	2	DDB Mudra	Rainbow Hospital Project, Wicked Ride - Metro Bikes Retainer, Telangana government Project	57.9		57.9	30
2	1	Ogilvy	Wipro Project， Investica, ICICI Bank,Thermax, Shemaroo, Chumbak	52.8	Adani Reality	52.4	24
3	4	J Walter Thompson	Asian Paints Project, Exide Life Insurance, FICCI	30.1	Monte Carlo	27.5	34
4	3	Isobar	Fashion Brand	23.6		23.6	23
5	9	Publicis	Monte Carlo, Goodricke, Funsfood, GPI, Indian Oil, Arttidinox	22.4	MakeMyTrip	20.4	19
6	5	Leo Burnett	Anchor LB Mumbai, Welspun LB Mumbai, Manipal University Orchard Project	19.9		19.9	84
7=	6=	TBWA\	Intel	13.4		13.4	1
7=	6=	MullenLowe Lintas Group	Bajaj Discover, Too Yumm, Fab India, Remit2India	13.4		13.4	4
9	8	Dentsu	Discovery Jeet Project, Intergrow Brands, Prosper Fit	12.8		12.8	17
10	10	McCann Worldgroup	Pfizer Project, Apollo Pipes, REC Project, Ikea-MOM Project	13.6	Reebok	11.6	24
11	11	RK Swamy BBDO	MARS International, Super Milk Products, Vakrangee	14.1	Campbell Soup	10.1	4
12	12	Enormous Brands	Dish TV	8.7		8.7	2
13	13	L&K Saatchi & Saatchi	Muthoot Fin Corp, Blackberrys, Future Generali, Patanjali	7.8		7.8	5
14	14	Merkley+Partners	Land O’Frost	6.7		6.7	1
15=	15=	Famous Innovations	VIP Innerwear, Phoenix Marketcity, Nestle Resource High Protein	6		6	3
15=	15=	BC WebWise	Kangaroo Kids Education Digital, Astral Pipes Digital, International Travel House Digital	6		6	3
15=	15=	Fruitbowl Digital	Karvy Group Digital, Society Tea Digital, Vidyalankar Group Digital	6		6	3
18	20	FCB	Bisleri Fonzo, Vistara， Tata AIA Life	5.7		5.7	3
19=	18	Media Moments	GrabOnRent, VLCC Digital	5.4		5.4	3
19=	27	Columbus	Snapdeal, Gas-O-Fast digital	5.4		5.4	2
						393.6	331

 

MEDIA AGENCY LEAGUE

 

Rank This Month	Rank Last Month	Agency	Recent Wins	Estimated YTD Win Revenue (crore)	Recent Losses	Estimated Overall YTD Win Revenue (crore)	No. of wins
1	2	Dentsu x	Coolwinks.com	38.7		38.7	13
2	21	Lodestar UM	Wipro,IOCL, ClearScore	35.5	Mitsubishi	31.9	3
3	3	Wavemaker	Nestaway, Bisleri, Eureka Forbes, Amway, Dream 11, Aquaguard	33.4	Wipro Consumer Care	27	15
4	2	Carat	Microsoft, British Council, ZEE5, Fossil Group	25.3	Mother Dairy	20.3	31
5	6	Mindshare	SBI Life Insurance, Frankfinn Aviation Services, Instarem	23.8	HSBC	17.8	24
6	4	PHD	Vakrangee Software, DHL Digital, HSBC, Vivo Digital, Angel Wealth	14		13.8	5
7	5	Lintas Media Group	M G Motors, Mitsubishi, Revlon Global	10.5		10.5	5
8	7	Havas Media	Netmeds.com, Bajaj Allianz, FMC India, Clarks Future Footwear	7.7		7.7	4
9=	8	Starcom	SRL Diagnostics, Acko General Insurance (SEO), McDonald's (SEO), Ola Cabs	6.9		6.9	7
9=	9	NIIT Digital, Ixigo, Akash Institute Performance, Welspun, Galderma		6.9		6.9	6
11	10	Vizeum	Car client	5.4		5.4	2
12	11	OMD MudraMax	Qantas, Wipro Consumer Care, Adani Wilmar	4.5		4.5	3
13	13	Spark Foundry	Marriott, Lenovo	2.6		2.6	2
14	14	MediaCom	Bose, adidas (Buying), Hilton Global	2.9	Revlon Global	2.2	3
15	12	Chimp&z Inc	Barista Coffee Company Digital	1.7		1.7	1
16	20	Madison Media	Continental Coffee	1	Nestaway	0.4	1
17	15	Sapient Razorfish	Marriott	0.2		0.2	1
18=	16=	Publicis Groupe
18=	16=	Famous Innovations
18=	16=	Bottle Openers
						198.4	126