The New Business League has been compiled with the assistance of R3. Data from a number of multi-national agencies is collected and collated on a monthly basis and the collated data is balanced against client estimates, Nielsen ADEX, discounted to appropriate levels and then converted to a revenue estimate by R3.
Please note that R3 does not audit the data provided by the agencies or the published results. All comments and queries should be sent to greg@rthree.com.
CREATIVE AGENCY LEAGUE
| Rank this month | Rank last month | Agency | Recent wins | Estimated YTD win revenue (crore) | Recent losses | Estimated overall YTD revenue (crore) | No. of wins |
| 1 | 2 | DDB Mudra | McDonald's, Toyota A-11, Soch, Delhi airport | 36.2 | 36.2 | 9 | |
| 2 | 3 | Ogilvy |
ITC Intense Sticks Project, Amazon Pay, ITC HNB, Wet n Joy |
20.1 | 20.1 | 16 | |
| 3 | 1 | Leo Burnett |
Kalia Outreach Program Project, Food Panda, Aaj Tak (TV Today Network Ltd), CarDekho.com |
22.1 | Coke - Thumsup 20.0 | 13 | |
| 4 | 12 |
MullenLowe Group Lintas Group |
Mobile Premier League, Zee Media | 13.4 | 13.4 | 2 | |
| 5 | - | Wunderman Thompson | Dalmia Cement Bharat Ltd, Honda, Timex | 8.3 | 8.3 | 10 | |
| 6 | 16 | McCann WorldGroup | Aqualite Project, STAR BENGALI Project | 8.3 | 8.3 | 5 | |
| 7= | 4 | Digitas |
Puma, PUMA India, Myntra Designs Private Limited |
3.4 |
Nestle Skin Health India Pvt Ltd 3.4 |
4 | |
| 7= | 5 | Famous Innovations | Monster | 3.4 | 3.4 | 1 | |
| 7= | 6 | BBDO | BUMBLE | 3.4 | 3.4 | 1 | |
| 7= | 7 | Indigo Consulting | Ola | 3.4 | 3.4 | 1 | |
| 7= | 52 | Jack in the Box | 3.4 | 3.4 | 1 | ||
| 12 | 8 |
Publicis + Publicis Ambiance |
Twitter Project, VFS Global Project, MX Player Project | 3.0 | 3.0 | 3 | |
| 13= | 35 | Gozoop | amanté digital | 2.0 | 2.0 | 1 | |
| 13= | - | DCMN | Behrouz Biryani digital | 2.0 | 2.0 | 1 | |
| 13= | - | Lodestar UM | Zomato digital | 2.0 | 2.0 | 1 | |
| 16 | - | Cutwater | Smitten Ice Cream, Mdsave, Just, OneLogin | 1.2 | 1.2 | 6 | |
| 17 | 9 | Accenture | Aria | 0.4 | 0.4 | 1 | |
| 18= | 10 | Merkley+Partners | Performix | 0.3 | 0.3 | 1 | |
| 18= | - | Online Circle | Barilla | 0.3 | 0.3 | 1 | |
| 20 | - | Grapes Digital | RSH Global | 0.2 | 0.2 | 1 | |
| 134.6 | 80 | ||||||
MEDIA AGENCY LEAGUE
| Rank this month | Rank last month | Agency | Recent wins | Estimated YTD win revenue (crore) | Recent losses | Estimated overall YTD revenue (crore) | No. of wins |
| 1 | 1 | Mindshare | Sun TV Network (AOR content), DMK, JSW Paints, GSK | 60.4 | 60.4 | 18 | |
| 2 | 2 | Madison Media | Marico, Marico Media | 13.7 | 13.7 | 1 | |
| 3 | 3 | Wavemaker | Cure.Fit, ITC | 6.0 | 6.0 | 2 | |
| 4 | - | Lintas Media Group |
RSH Global, Bal Raksha Bharat (Save The Children) |
2.5 | 2.5 | 2 | |
| 5 | 4 | Havas Media | Sesa Care AOR - Integrated | 1.3 | 1.3 | 1 | |
| 6 | 5 | PHD | Singapore Airlines | 1.2 | 1.2 | 1 | |
| 7 | 6 | Starcom | Zivame | 1.0 | 1.0 | 1 | |
| 8 | - | Carat | 0.0 |
PV Ramaswamy & -0.3 Co (Ramsons) |
0 | ||
| 9 | 7 | Lodestar Universal | 0.0 | Zivame -1.0 | 0 | ||
| 84.9 | 26 | ||||||
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