Madison Media and Hiveminds, the digital specialist agency of Madison World have won the digital media mandate for Domino’s in a multi-agency pitch. The scope of work includes all forms of digital marketing including digital strategy, programmatic buying, digital media buying, performance and SEO marketing campaigns.
Anand Thakur, chief digital officer, Jubilant FoodWorks, said, “We believe that HiveMinds' innovative digital approach in the online marketing space will help Domino's to address it's current and long-term business goals. Their insightful understanding of present-day India's digital landscape and efforts on delivering the best to clients are a great fit as we collectively aim to achieve scale and growth."
Vikram Sakhuja, partner and group CEO, Madison Media & OOH, said, “Digital will play a key role in their business growth and HiveMind’s team will work along with Madison Media team to provide a holistic solution to Domino’s.”
Jyothirmayee JT, founder & CEO, Hiveminds adds, “We are confident that we will be able to add a lot of value to Domino’s and contribute to their growth.”