Madison Digital has announced the appointment of Gaurang Menon as its National Creative Director. Based in Mumbai, Menon will report to Vishal Chinchankar, the agency's chief digital officer.
In the digital communication space, Menon has worked across agencies such as iContract, Quasar (groupm), Leo Burnett, BC Webwise and Mediaturf and has worked on a wide range of brands.
Vishal Chinchankar, chief digital officer, Madison says, “Our aim is to be a significant player in the creative tech and content ecosystem of India. His experience in the area of content and smart creative tech solutions will add to our existing proficiency in media performance and we will be able to offer holistic solutions to our clients. I am confident that Gaurang, with his experience and expertise, will help us take this ambition forward.”
Menon said, “Madison's collaborative work environment, exciting list of brands and a digital creative first approach is very exciting place to be in at the moment. I’ve known Vishal since my first job in digital advertising and am pleased to partner with him in his future growth plan for Madison Digital.”