Madison Media has announced the appointment of Saurabh Tyagi as GM to head the Titan account. This is Tyagi's second stint at the agency. He had started his career at Madison Media.
He joins the agency from Times Network where he was head of revenue strategy and planning. He has also worked with Mindshare, ZenithOptimedia, Maxus and Starcom Mediavest across India, Vietnam and Malaysia.
Dinesh Rathod, COO, Madison Media Omega, said, "I am delighted to have Saurabh join and lead our dynamic team on Titan and am sure he will add a lot of value to the client’s business and our existing team”.
Tyagi said, "I am excited to join Madison Media back. I started my advertising career with Madison and it has been an agency that exemplifies integrity across the board whether dealing with clients, media owners or employees.I am looking forward to leading a talented team on an exciting client like Titan with its portfolio of iconic brands and contributing to their success in time to come.”