Advertising
Campaign India Team
Aug 07, 2009

Kotak Mahindra's campaign aims to 'make money simple'

Kotak Mahindra Bank has recently rolled out its latest brand communication. Created by McCann Erickson, the TV-led campaign sports the tagline 'Make money simple' and aims to extend Kotak Mahindra's image to that of a 'bank', rather than just being associated with  investments and portfolio management.

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