Campaign India Team
Feb 05, 2018

Garnier India appoints Indigo Consulting

The account was won following a multi-agency pitch

Garnier India appoints Indigo Consulting
Indigo Consulting has won the digital duties for Garnier India following a multi-agency pitch. The agency will look after the digital including social media and e-commerce solutions.
 
Pankaj Sharma, GM, Garnier India, said, “The team at Indigo displayed an in-depth understanding of how to make our brands relevant on social media. This, coupled with their consumer-centric approach and their data-driven insights made us believe that they are the right partner for us. I am sure they will help us become the most loved beauty brand in India.”  
 
Rajesh Ghatge, CEO, Indigo Consulting, said, “We are glad to be working with Garnier to lead this digital evolution through meaningful content and deep engagement. Today, the burden of behaviour change is almost entirely on the traditional TV commercial. But at Indigo Consulting, we will make an impact by leveraging our ‘Play’ platform. Play uses data across social and other channels to create result-oriented experiences for the brand on digital. I look forward to our team creating some fantastic digital acts for this exciting brand.”
 
 
Source:
Campaign India

Related Articles

Just Published

1 day ago

Swati Mohan to exit Netflix

Had joined the team in 2018

1 day ago

PNB Housing Finance shows ease in securing house loans

Watch the film conceptualised by Daiko FHO here

1 day ago

How countries are responding to vaccine news

Governments in the region are devising vaccination plans and communicating them with both hope and caution

1 day ago

72andSunny Singapore says good riddance to 2020

An original tongue-in-cheek line of merchandise sends off 2020 with goods like beer and T-shirts that help us remember the shitty year that was