DNA launched its Jaipur edition on June 7, 2008. This is the fifth edition launched by the group after Mumbai, Ahmedabad, Surat and Pune. The newspaper comes with the supplement ‘Jaipur Money’.
The front page of the launch issue had a welcome note by the editor for the people of the pink city. “Jaipur’s soaring spirits can be found in its steel and glass offices, fast emptying shelves of luxury products,” said the editor in his note. The other stories on the front page include ‘Indian mission staffers in Pak linked to vision scam’, ‘Ice melts on Bayana tracks after two weeks’ and ‘Babus defeated Nehru in war to banish chaprasis’.
The DNA Jaipur Money supplement had a slew of stories on its front page ranging from hard core finance to entertainment. Some of the interesting stories include ‘It’s Khan vs Khan this weekend’ (Dus ka Dum show hosted by actor Salman Khan and Kya Aap Paanchvi Paas Se Tez Hai hosted by actor Shahrukh Khan) and ‘Essar may up Esmark bid on Franklin-Severstal deal’.