Advertising
Campaign India Team
Dec 20, 2010

Digital Direction picks up digital account of Speciality Restaurants

Digital Direction is a strategic digital media service offering from Media Direction

Digital Direction picks up digital account of Speciality Restaurants

Digital Direction, a strategic digital media service offering from Media Direction, has acquired the digital account of Speciality Restaurants (P) Ltd. Media Direction, headed by Chintamani Rao, is a part of the RK SWAMY Hansa Group.

Mainland China with is the flagship brand of the group. Others include Oh! Calcutta, Sigree, Haka, Flame & Grill, Machaan, Kibbeh, Mostly Kababs, Just Biryani and Sweet Bengal.

Digital Direction’s client roster includes Siemens, Raymond, Pedigree and LIC, among other national clients.

Source:
Campaign India

Follow us

Top news, insights and analysis every weekday

Sign up for Campaign Bulletins

Most Read

'Central IPL sponsorships aren't as sexy as team partnerships'

1 'Central IPL sponsorships aren't as sexy as team partnerships'

Piyush Pandey dies at 70; the industry mourns a legend

2 Piyush Pandey dies at 70; the industry mourns a legend

Havas ‘could be interested’ to buy or partner with some of Dentsu’s international assets

3 Havas ‘could be interested’ to buy or partner with some of Dentsu’s international assets

When creativity meets code: The human algorithm problem

4 When creativity meets code: The human algorithm problem

Trust is the new creative brief

5 Trust is the new creative brief

AI’s double-click: More speed, less soul?

6 AI’s double-click: More speed, less soul?

Five rules for crafting a high-impact festive campaign

7 Five rules for crafting a high-impact festive campaign

Apple keeps crown as world’s top brand, even as value slips

8 Apple keeps crown as world’s top brand, even as value slips

Dentsu warns staff of data breach after Merkle hit by cyber 'security incident'

9 Dentsu warns staff of data breach after Merkle hit by cyber 'security incident'

Ronald McDonald House launches emotional campaign; aims to serve 1.2M families by 2030

10 Ronald McDonald House launches emotional campaign; aims to serve 1.2M families by 2030

Related Articles

S Swaminathan elevated at RK Swamy Hansa Group
Advertising
Dec 22, 2020
Campaign India Team

S Swaminathan elevated at RK Swamy Hansa Group

RK Swamy Hansa Group wins integrated communication mandate for TAFE
Advertising
Jul 03, 2012
Campaign India Team

RK Swamy Hansa Group wins integrated communication ...

Influencer content outperforms digital ads on lower- and mid-funnel metrics: Study
Advertising
Apr 23, 2025
Campaign India Team

Influencer content outperforms digital ads on ...

Meta announces upcoming digital marketing book
Advertising
Mar 06, 2025
Campaign India Team

Meta announces upcoming digital marketing book

Just Published

IAS uncovers ‘Arcade’ ad-fraud scheme exploiting Android gaming apps
Advertising
4 hours ago
Nikita Mishra

IAS uncovers ‘Arcade’ ad-fraud scheme exploiting ...

Using 50+ Android apps and roughly 10 million installs as its engine, Arcade appears to be the work of a coordinated fraud network and not a few rogue developers gaming the system, as per IAS.

Cindy Rose says WPP performance 'unacceptable' as growth forecast downgraded again
Advertising
7 hours ago
Shauna Lewis

Cindy Rose says WPP performance 'unacceptable' as ...

Asia-Pacific recorded a growth decline of 7.4%.

Learning beats swagger in Jaro’s new office lesson
Advertising
8 hours ago
Campaign India Team

Learning beats swagger in Jaro’s new office lesson

Actor Vikrant Massey swaps boardroom bravado for quiet growth in Jaro Education’s ad that redefines success through curiosity and continuous learning.

Frights, fables and fuss: How brands are reimagining Halloween
Advertising
8 hours ago
Campaign India Team

Frights, fables and fuss: How brands are reimagining...

From Tinder’s ‘Dating Scaries’ to Bingo!’s desi ghosts, brands turn Halloween into a playground for cultural commentary, clean indulgence and youth-led experiences.