Advertising
Matthew Miller
May 28, 2020

Dentsu plans 7% cost reduction as it reports 0.8% drop in organic revenue

Spokesperson confirms the cost cutting does not include additional staff reductions.

The company has cut non-essential travel and discretionary spending, reviewed contractor arrangements, and paused all M&A activity

Please sign in or register

Access limited free articles a month after free, fast registration.

Existing users sign in here

Or
Register Now
Forgotten Password?

Having trouble signing in?

Contact Customer Support at
[email protected]
or call+91 22 69489600

Follow us

Top news, insights and analysis every weekday

Sign up for Campaign Bulletins

Most Read

Birla Opus Calista showcases stain resistance in new campaign

1 Birla Opus Calista showcases stain resistance in new campaign

Why Shah Rukh Khan still rules India’s brand universe at 60

2 Why Shah Rukh Khan still rules India’s brand universe at 60

ICC World Cup: Where does women’s cricket stand after historic win?

3 ICC World Cup: Where does women’s cricket stand after historic win?

Swiss Beauty launches ‘We Got You, Girl!’ celebrating expressive femininity

4 Swiss Beauty launches ‘We Got You, Girl!’ celebrating expressive femininity

WPP brings in McKinsey to advise on strategic review

5 WPP brings in McKinsey to advise on strategic review

McCann hits the right note with Hero Splendor’s life symphony

6 McCann hits the right note with Hero Splendor’s life symphony

Campaign India Digital Crest Awards 2025: BBDO, Ariel take top honours

7 Campaign India Digital Crest Awards 2025: BBDO, Ariel take top honours

Brands must back women’s sport’s future, not just fame

8 Brands must back women’s sport’s future, not just fame

Agencies must prove ROI, not just impressions

9 Agencies must prove ROI, not just impressions

Snapchat’s ad bet finds an ally in IAS as inbox ads redefine engagement

10 Snapchat’s ad bet finds an ally in IAS as inbox ads redefine engagement

Related Articles

Dentsu's international review 'moving as planned', staff reductions to hit in December
Advertising
1 day ago
Nikita Mishra

Dentsu's international review 'moving as planned', ...

Havas ‘could be interested’ to buy or partner with some of Dentsu’s international assets
Advertising
Oct 16, 2025
Gideon Spanier

Havas ‘could be interested’ to buy or partner with ...

Why Dentsu’s next buyer can’t look like Havas or the industry it’s leaving behind
Opinion
Oct 29, 2025
Humphrey Ho

Why Dentsu’s next buyer can’t look like Havas or ...

Dentsu warns staff of data breach after Merkle hit by cyber 'security incident'
Advertising
Oct 28, 2025
Shauna Lewis

Dentsu warns staff of data breach after Merkle hit ...

Just Published

Less than 3% of users recall digital ads: Report
Advertising
11 hours ago
Campaign India Team

Less than 3% of users recall digital ads: Report

Respondents often referred to ads by generic terms like ‘mobile ad’ / ‘clothes ad’, the 10-city study found.

Dismantling the climate rhetoric
Advertising
12 hours ago
Surabhi Trivedi

Dismantling the climate rhetoric

Agencies need to rethink their role. Beyond crafting messages, they should act as conscience keepers to ensure that ‘purpose’ isn’t reduced to a positioning strategy.

What the Cloudflare outage reveals about digital fragility
Advertising
13 hours ago
Prabhu Ram

What the Cloudflare outage reveals about digital ...

This outage, alongside similar incidents at major cloud providers, signals a rising pattern of vulnerabilities and structural degradation.

Publicis Groupe South Asia appoints Supraja Srinivasan to lead communications
Advertising
15 hours ago
Campaign India Team

Publicis Groupe South Asia appoints Supraja ...

Srinivasan joins Publicis after seven years at BookMyShow.