Campaign India Team
Sep 20, 2010

CNN launches 'CNN30: WERE YOU THERE?' initiative

Asks global audiences to shape 30-year timeline of world's mst significant events

CNN launches 'CNN30: WERE YOU THERE?' initiative

CNN has launched a multi-month network initiative to mark the most iconic moments and news events of the past 30 years.  Titled 'CNN30: WERE YOU THERE?', viewers from around the world can submit their photos, memories, videos via iReport, the network’s user-generated news community, online or directly via the CNN international iPhone app. The best of these submissions will be featured in a half-hour special program premiering on CNN International on October 23 at 8:30pm (HKT).  Users can also comment and like individual iReports on Facebook and Twitter.

"We're delighted that this landmark anniversary for CNN allows us to engage with our global audiences to produce a definitive take on the most significant events of the last three decades," said Katherine Green, senior vice president of programming for CNN International. "The idea that attics and cellars may be hiding never-before-seen footage from iconic newsgathering moments is hugely exciting. 'CNN30: Were You There?' will take us beyond history's borders to reveal new insights on the events which have shaped our world." 

"With this project, CNN is asking our audience to reflect on our shared history, and help us layer personal memories against iconic images from the biggest news events over the last 30 years,” said Lila King, participation director, CNN.com. "Our hope is that this ambitious project of marrying personal snapshots and original news footage will shine a new light on the moments that changed our lives as well as our world."

The full list of events open to submissions is at www.cnn.com/30 and deadline for submissions is October 15.

Source:
Campaign India

Related Articles

Just Published

2 hours ago

Cannes Lions, AI, and the integrity reckoning

The first ever Cannes Lions Grand Prix withdrawal for AI misuse signals a watershed moment, but is this just the beginning of a much bigger reckoning for marketing in the AI age?

4 hours ago

India isn’t a muse; it’s time to brand the maker

Global brands borrowed India’s craft. Sam & Andy’s founding partner claims that Indian creators must now reclaim the narrative—with better systems, sharper storytelling, and unapologetic ownership.

23 hours ago

Brands hitch a ride on Rath Yatra's AI bandwagon

From AI films to menthol caps, brands are tapping into Rath Yatra’s massive footfall to mix tradition with tech-fuelled storytelling.