Campaign India Team
Jun 17, 2016

Cannes Lions 2016: Medulla (10), Rediffusion Y&R (5) in Lions Health race

Shortlists in Health & Wellness, Pharma categories announced

Cannes Lions 2016: Medulla (10), Rediffusion Y&R (5) in Lions Health race
India accounted for 15 shortlists across Lions Health categories Health & Wellness and Pharma at the Cannes Lions International Festival of Creativity 2016. 
 
Among shortlists announced on 17 June, are 10 from Medulla Healthcare Communications and five from Rediffusion Y&R.
 
Pharma Lions
 
All nine Indian shortlists in the category are for Medulla Communications.
 
Five are for the work 'Last Words' for Indian Association of Palliative Care (IAPC). 
 
The agency has two each for work on Zentel 'Slums (Housing colony) for worms' and Johnson & Johnson 'ADHD Symptom Stamps'. 
 
Health & Wellness
 
Rediffusion Y&R has five in this category. Three are for the Amway Nutrite Fiber campaign entries 'Chicken', 'Lamb', 'Buffalo'.
 
The agency has one shortlist each for entry 'Dipper Condoms' for Tata Motors and 'Beach' for Moods 100 dots condoms. 
 
Medulla's entry for IAPC has a shortlist in this category too. 
 
 
 
Source:
Campaign India

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