Advertising agency Buffalo Soldiers has appointed Rohit Prakash as lead creative officer.
He will be responsible for the agency’s creative teams across Delhi-NCR and Mumbai.
Prakash will lead the continued expansion and evolution of the advertising agency, with a particular focus on growing business. He will also head the agency’s Mumbai office.
Prakash will report to Sumon K Chakrabarti, co-founder and CEO, Buffalo Soldiers.
He moves from Famous Innovations, where he was senior content strategist, Garage Worldwide.
Chakrabarti said, “I am super excited and kicked that Rohit is joining our team. He's an exceptional creative mind with a track record of delivering transformative work. To top it all, he is a compassionate leader with a truly global view and that fits into the ethos of Buffalo Soldiers. With our recent rapid growth and influx of new talent, Rohit’s passion for nurturing creative cultures makes him the perfect creative leader for us.”
Sujay Chakraborty, co-founder and COO, Buffalo Soldiers, said, “The agency is at an exciting point in its transformation journey and finding strategists that fit our transformed purpose is a challenging one. A robust understanding of brands, of levers of brand growth, of consumer journeys and modern marketing. With a pulse on popular and emerging culture. And above all, they need to be interesting people. Not an easy mix to find, you would agree! Rohit fits the bill perfectly.”
Prakash said, ”Buffalo Soldiers are stubbornly future-forward thinking, and the opportunity for growth is unlimited. But it was the culture here that spoke to me most – a singular vision and commitment to working as one to deliver the extraordinary and make a positive difference. I’m super pumped to join a culture that not only obsesses about creativity and innovation, but doubles down as a challenger brand. Additionally, Buffalo Soldiers is a full-stack creative agency with robust teams across digital marketing, website development, influencer marketing, video production and an incredible design studio. I see Buffalo Soldiers serving as a one-stop shop for every brand out there.”
With over five years of experience, he has also worked with Mukta Arts.
