Please sign in or register
Existing users sign in here
Having trouble signing in?
Contact Customer Support at
[email protected]
or call+91 22 69489600
Mar 23, 2009
Anant’s blog: IPL goes from the sublime to the ridiculous
It was clear that there is no business brain that was responsible for the IPL strategy when Lalit Modi made it clear that he had back-up plans.What back-up could you have?Except for the ridiculous one. Shifting the Indian Premier League out of India.That’s like playing the English Premier League in the USA or the Euro in Africa.
Top news, insights and analysis every weekday
Sign up for Campaign Bulletins
Most Read
.jpg&h=334&w=500&q=100&v=20250320&c=1)
.jpg&h=334&w=500&q=100&v=20250320&c=1)
.jpg&h=334&w=500&q=100&v=20250320&c=1)
.jpg&h=334&w=500&q=100&v=20250320&c=1)
.jpg&h=334&w=500&q=100&v=20250320&c=1)
.jpg&h=334&w=500&q=100&v=20250320&c=1)
.jpg&h=334&w=500&q=100&v=20250320&c=1)
.jpg&h=334&w=500&q=100&v=20250320&c=1)
.jpg&h=334&w=500&q=100&v=20250320&c=1)
Related Articles
.jpg&h=268&w=401&q=100&v=20250320&c=1)
(1).jpg&h=268&w=401&q=100&v=20250320&c=1)
Advertising
Apr 17, 2025
Bats, reels, and buys: The new IPL media mix
Just Published
Digital
2 hours ago
The quiet rise of story-driven short video in India
Shorter attention spans have transformed the way content is being consumed and the brands are paying attention.
Advertising
3 hours ago
Chaka Sobhani set for new role after Omnicom ...
Sobhani is currently president and global chief creative officer at DDB Worldwide.
Advertising
3 hours ago
FCB's Tyler Turnbull set to be appointed CEO of ...
Move comes after Omnicom acquired IPG last week.
%2c+marking+a+strategic+shift+as+the+agency+sharpens+its+focus+on+digital-led+brand+building+and+integrat.jpg&h=268&w=401&q=100&v=20250320&c=1)
Advertising
4 hours ago
Garage Worldwide welcomes Ashish Chakravarty as ...
His career spans over two decades, and he most recently served as executive director and India head-creative at McCann Worldgroup.
