
Please sign in or register
Existing users sign in here
Having trouble signing in?
Contact Customer Support at
[email protected]
or call+91 022 69047500
This week’s rockstar is Sharmad Khambekar, creative supervisor – art at Saatchi & Saatchi, Mumbai, and, besides other things, he tells Campaign India that art directors are being forced to think TVC too now. How did you get into advertising?
Contact Customer Support at
[email protected]
or call+91 022 69047500
Top news, insights and analysis every weekday
Sign up for Campaign Bulletins
Flipkart’s festive campaign uses AI and humour to nudge bachelors towards upgrading homes—and perhaps improving their dating odds too.
Dream11’s deal ended prematurely after the government passed a law banning real-money gaming platforms.
The fully automated ads can be served across products and formats in Amazon’s arsenal, including Sponsored Brands, Sponsored Display, Brand Stores and even the Amazon DSP.
"Be more entertaining. Be more interesting. Be more attention-grabbing. Hit people in the feels,” urges Zac Martin, who challenges advertising’s fixation on persuasion.