Campaign India Team
Mar 23, 2020

400 per cent growth in flight tracking apps since outbreak of Coronavirus in India: Report

The report from InMobi also stated that mobile browsing saw a 37 per cent increase.

400 per cent growth in flight tracking apps since outbreak of Coronavirus in India: Report
According to a report from InMobi, there was a 400 per cent growth in usage of flight tracking apps between the first week of January and 11 March.
 
The report studied the effects of Covid-19 on the lives of consumers in Bengaluru, Mumbai and New Delhi.
 
As expected, footfalls in malls, restaurants and amusement parks reduced even before the lockdown was enforced. 
 
According to the report, flight tracking and booking apps were most used as panic lead to continuous monitoring of flight operations by citizens. 
 
Other apps which saw a spike in usage include image and video editing (60 per cent increase), gaming (110 per cent increase), books and comics (200 per cent). Mobile browsing saw a 37 per cent increase.
 
Source:
Campaign India

Related Articles

Just Published

16 hours ago

LePub head creative, co-president departs following ...

Felipe Cury left the agency in mid-July after LePub confirmed disciplinary action.

16 hours ago

Google can keep Chrome — but must share data with ...

The tech giant scores a partial victory that concludes a five-year US legal saga, but remedies on its adtech business monopoly are also imminent in a separate case.

16 hours ago

Publicis could deliver a 'knockout punch' to rivals ...

Blog post by Forrester analyst Jay Pattisall claims Publicis Groupe, Havas, and Accenture Song could all be possible suitors for Dentsu.

16 hours ago

Dentsu CEO responds to international sale speculatio...

'We aim to rebuild our international business on our own,' Hiroshi Igarashi says, although it is considering other options.