Campaign India Team
Apr 30, 2013

VIDEO: Priya Prakash, Designing for Social Change, and jury member, Mobile Marketing, D&AD 2013

WATCH Prakash, founder, Designing for Social Change, talk about three trends she saw in the category

wide player in 16:9 format. Used on article page for Campaign.

Continuing our series of video interviews with the 2013 jury members provided by organisers of the D&AD Awards, this video sees Prakash talking about three trends she saw in the Mobile Marketing category.

She also talks about how discussions took place between jury members to decide which entries would be taken into consideration as the topic 'Mobile Marketing' could be a broad one.

Source:
Campaign India

Related Articles

Just Published

9 hours ago

Goafest 2025 returns to Goa with ‘Ignite’ in the ...

Featuring the ABBY Awards with new categories, this year’s edition will offer a fresh immersive ‘Goafest Village’ experience.

11 hours ago

ZMCL, IDPL launch influencer marketing platform

Named Zeefluence, the platform to connect brands with right influencers and provide amplification across Zee Media’s network.

11 hours ago

TV broadcasters' margins to grow 3% by 2027: Study

The revenue from traditional linear TV broadcasting is expected to remain stable or marginally fall, according to Crisil Ratings.

11 hours ago

Meta to begin testing Community Notes feature ...

Following its move away from third-party fact-checking, Meta’s Community Notes feature is intended to be less biased and more scalable.