Video 1: Anil S Nair of Law & Kenneth, Russel Barrett of BBH India, Vikram Gaikwad of Creativeland Asia, KV Sridhar (Pop) of Leo Burnett, Josy Paul of BBDO
Video: Campaign India A Listers on a mission 4!
As the Campaign India A List, presented by Patrika Group, was unveiled, we asked A Listers for ‘Mission 2013’
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Stagwell revenue rises 6% in Q1
Besides the US and the UK, all other geographies which includes APAC grew by 43.6%
Marketers using experiments doubled from 18% to 36% ...
While new AI-driven tools have made the adoption of ad measurement solutions easier, a new report shows that advertisers still lack a complete view of ROI.
When the care stops showing up
Apollo Hospitals’ Nurses Day film imagines a hospital without nurses, blending emotional triggers with a nod to gender inclusivity—for once.
When packaging talks, who's listening?
As digital-first brands prioritise values over visuals, Edelman India’s senior strategist says that the packaging playbook is being rewritten—challenging legacy rules of shelf seduction.