Video 1: Shubhash Kamath of BBH India, Santosh Padhi of Taproot India, Sagar Mahabaleshwarkar of Bates Asia.
Video: Campaign India A Listers on a mission 3!
As the Campaign India A List, presented by Patrika Group, was unveiled, we asked A Listers for ‘Mission 2013’
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One Asia Communications warns of widening GEO gap
92% of Indian comms and marketing teams already use AI, one of the highest in Asia. Yet GEO readiness lags.
From noise to ROI: how smart brands can win India’s ...
Soaring cart abandonment rates, undecided consumers and a tendency to mass-serve irrelevant ads are challenges that can spike during this season.
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The Boston-based company is favoured by marketers for its SEO and analytics tools.
Bisleri recasts hydration as lifestyle in a ...
Its #DrinkItUp 2.0 campaign leans on the learning that hydration had moved from utility to a part of fitness, self-care and cultural expression amongst Gen Z.
