Ad Nut
Sep 12, 2019

This Peruvian shaman will bless your One Show entries

THE WORK: 'Cleofe The Shaman' for The One Club by Lanfranco & Cordova, New York and Lima.

Even if you don't believe the blessing of a shaman high in the Andes will help you win a One Show pencil, it can't hurt, right? Best of all, it's free. All you have to do is send him an email.

The spot is part of the show's 'Change your destiny' campaign, which also includes a series of followup content films, pre-roll ads, social-media pieces, banners, print executions and posters. In addition, The One Club says it is currently engaging agencies in different countries to come up with their own culturally relevant versions of the idea. So come on, APAC agencies, don't let Ad Nut down!

CREDITS

Client: The One Club for Creativity
Brand: The One Show 2020
Agency: Lanfranco & Cordova, New York and Lima
Chief Creative Officers: Rolando Cordova, Gian Carlo Lanfranco
Creative Director: Ken Tokashiki
Copywriters: Gian Carlo Lanfranco, Rolando Cordova, Ken Tokashiki
Art Directors: Ken Tokashiki, Franco Solsol, Gian Marco Chavez

Production Company: Señor Z, Lima
Directors: Bacha Caravedo, Chinon Higashiona
First Assistant Director: Alejandra Gomez de la Torre
Director of Photography: Chinon Higashiona
Art Direction: Bettina Fiol
Head of Production: Lorena Ugarteche
Executive Producer: Marinés Contreras
Field Producer: Carmen Tineo
Gaffer: Edmundo Febres
First Camera: Cesar Vallejos Chengue
Second Camera: Arturo Aljacriña
Technical: Leonardo Aguirre, Walter Espinoza
Production Assistant: Maria Fuentes
Prop Master: Miguel Angel Verano
Casting: Pamela Huaynalaya
Editor: Ignacio Ugarteche
Drone Operator: Ignacio Ugarteche
Audio Director: Sebastian Legaspi
Post Production and Coloring: Eduardo Arriagada Wawin, Miguel Méndez
Audio Post Production: Zumba (Arturo Arellano, Rodrigo Malnati)

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Source:
Campaign India
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