Your weekend reading list

This week, Jyotsana Chauhan, chief operating officer, IBD India shares what was on her reading list

Jul 01, 2011 09:01:00 PM | Article | Jagadeesh Krishnamurthy

We asked IBD India’s Jyotsana Chauhan to share her book recommendations for weekend reading. She says:

 

 

I am currently reading Cell by Stephen king. It is a pacy story about a series of event that's known as "the pulse". A virus that was carried by every cellular phone operating in the world and within hours how everyone receiving calls would be infected. A brilliant, catchy and engaging book so involving that you might just not use your cell phone for few days! J

The last book I read was Fight Club written by Chuck Palahniuk. I was particularly fascinated by its presentation of a critique oriented narrative on the consumerist culture and its effects on masculinity. Through undertones of satire and a powerful protagonist in the form of Tyler Durten, the book suggests how consumerism is disempowering the youth. Being an advertiser instrumental in building brands, I was personally intrigued by the alternate view to consumerism that the author presents in his book.  The book was later adapted into a Brad Pitt and Edward Norton starrer movie which has preserved its cult status even today. It has varied interpretations and can be analysed from different perspectives making it for a cross-section of people. This one is definitely a must read.