Please sign in or register
Existing users sign in here
Having trouble signing in?
Contact Customer Support at
[email protected]
or call+91 22 69489600
May 19, 2025
Why kid-centric brands must shift their marketing strategy
By embracing participatory marketing and creating multi-dimensional experiences, brands can move from fleeting moments of attention to long-term loyalty, says BigCity Promotions co-founder.
Top news, insights and analysis every weekday
Sign up for Campaign Bulletins
Most Read
.jpg&h=334&w=500&q=100&v=20250320&c=1)
.jpg&h=334&w=500&q=100&v=20250320&c=1)
.jpg&h=334&w=500&q=100&v=20250320&c=1)
.jpg&h=334&w=500&q=100&v=20250320&c=1)
.jpg&h=334&w=500&q=100&v=20250320&c=1)
.jpg&h=334&w=500&q=100&v=20250320&c=1)
.jpg&h=334&w=500&q=100&v=20250320&c=1)
.jpg&h=334&w=500&q=100&v=20250320&c=1)
.jpg&h=334&w=500&q=100&v=20250320&c=1)
Related Articles
.jpg&h=268&w=401&q=100&v=20250320&c=1)
Marketing
Jun 23, 2025
Gen Z: The new conservative
Just Published
.jpg&h=268&w=401&q=100&v=20250320&c=1)
Advertising
1 hour ago
StayVista debuts Gram’s, a neo-vintage lifestyle ...
StayVista has introduced Gram’s, a design-led lifestyle hotel concept built around nostalgia, community and contemporary travel preferences.
Advertising
7 hours ago
Adani seeks single agency for INR 600-crore media ...
The conglomerate has issued a RFP demanding high-scale credentials as it shifts to a digital-heavy, ROI-led model with expanded influencer activity.
Advertising
10 hours ago
The INR 12-lakh crore opportunity brands are missing
To a large extent, the differently abled community remains invisible to marketers. But some brands are trying to change that through smarter advertising and inclusive design.
Advertising
10 hours ago
The feed is full, but we’re all starving
Why brands must stop performing for algorithms and start speaking to humans again
