Campaign India Team
Jul 09, 2019

WATConsult bags Bauli's digital mandate

Agency executed the brand's world cup campaign

WATConsult bags Bauli's digital mandate
WATConsult has won the digital duties of the Italian bakery brand – Bauli.
 
The brand commenced its operations in India in 2009. WATConsult will be handling its digital media duties including strategy and media buying.
 
Pooja Samant, product manager, Bauli India, said, “We are glad to partner with WATConsult to build our brand on social media. Our innovative product portfolio of Moonfils and Spyroll are geared to the young and vibrant and we are sure that WATConsult team will help us achieve the same.”
 
Rajiv Dingra, founder and CEO, WATConsult, said, “It gives us immense pleasure to partner with this legacy brand and help them revitalise their Indian presence. With our more than a decade’s experience and understanding of the digital market, we are all geared up to elevate their digital marketing and strategies in much more innovative way. There has been a tectonic shift in the Indian digital markets and the way digital content is being consumed. Keeping the same in consideration, we created Bauli’s latest campaign, marking ICC World Cup’19.”
 
The agency designed and conceptualised #GameMeinChocolateySpin, a content series. 
 
Source:
Campaign India

Follow us

Top news, insights and analysis every weekday

Sign up for Campaign Bulletins

Related Articles

Just Published

Premium
England rugby stars become samurai in World Cup ad
Premium
1 day ago

England rugby stars become samurai in World Cup ad

England rugby heroes ask fans to be their 'armour' in spot for O2 by VCCP.

Premium
Lego launches first brand campaign in 30 years
Premium
1 day ago

Lego launches first brand campaign in 30 years

'Rebuild the world' for Lego by BETC Paris and The Lego Agency.

Premium
Havas Group restructures Asia-Pacific organisation
Premium
1 day ago

Havas Group restructures Asia-Pacific organisation

APAC CEO Mike Amour to leave the company with key regional markets reporting directly to New York and London.

Premium
House of Pataudi houses Soha and Saif together yet separately for Durgo Puja
Premium
1 day ago

House of Pataudi houses Soha and Saif together yet ...

Watch the film conceptualised by Shamik Sengupta and Makani Creatives here