Noel D'souza
Jan 09, 2024

Want the Sharks to stay true to themselves as the audience appreciates them for who they are: Aman Srivastava, Sony Liv

Sony Liv’s head of marketing, Aman Srivastava, gives us the low down on the marketing game plan for the third season of Shark Tank India, how it aims to stay ahead of the curve in the OTT space and the sports IPs that are leveraging the platforms' audience engagement

Please sign in or register

Access limited free articles a month after free, fast registration.

Existing users sign in here

Forgotten Password?

Having trouble signing in?

Contact Customer Support at
[email protected]
or call+91 22 69489600

Related Articles

Just Published

40 minutes ago

Publicis CEO hits out at Omnicom’s ‘apples and ...

Arthur Sadoun calls on Omnicom to change how it reports revenues to improve transparency after IPG takeover.

48 minutes ago

WPP CEO Cindy Rose appoints Conrad Persons as chief ...

He was promoted to CEO of Grey London in April.

1 hour ago

Make hay when the sun doesn’t shine

As force majeure situations become more frequent, agencies and brands need to rewrite the ‘crisis’ playbook.

1 hour ago

Publieze Media partners with Ewebsoft to boost ...

The duo have formed a strategic alliance to combine expertise in PR, content and digital marketing for integrated brand growth.