Campaign India Team
Mar 30, 2023

Uplers assigns its public relations duties to Media Mantra

Account won post a multi-agency pitch

Uplers assigns its public relations duties to Media Mantra
Media Mantra has bagged the public relations mandate for Uplers. 
 
The agency will be responsible for the brand's overall media communications, business operations and services.
 
The account was won post a multi-agency pitch and will be handled by Media Mantra's Gurugram office. 
 
Dhaivat Mehta, vice president of brand and marketing, Uplers, said, “We are excited about our new strategic partnership with Media Mantra. We will be counting on the firm’s experience and expertise to help us strengthen our brand visibility and market position. Uplers' mission is to make hiring, and getting hired, simple, fast, and reliable. For Indian tech talent, this means unlocking the door to work-from-anywhere, flexible work hours, access to global companies, cutting-edge projects, higher compensation and much more. Together with the Media Mantra team, we'd like to ensure that Indian talent has the apt insights to benefit from the opportunities which are being shaped by the future of work."
 
Pooja Pathak, founder and director, Media Mantra said, “We at Media Mantra, are thrilled to be collaborating with a fast-growing brand like Uplers. With a clear understanding of the brand’s ambitions and priorities, we are conscious of our role as strategic advisers and intend to use our vast experience and unmatched expertise to implement creative, disruptive, and strong public relations campaigns that will help Uplers elevate their brand reputation and engagement in the ever-competitive market.”
 
Source:
Campaign India

Related Articles

Just Published

5 hours ago

Advertising is going to look different: WPP’s Kate ...

Is commerce, not creativity, now the main engine of ad growth?

6 hours ago

India is one of the most optimistic countries: BCG

Indian consumer sentiment remains strong, with 61% expecting continuous good times --second only to China.

8 hours ago

Is hype marketing really worth it?

Hype on its own is fleeting, but hype built on community and authenticity can shape a brand’s future.

8 hours ago

WazirX launches zero fee campaign to remove crypto ...

The move reflects a shift towards a more user-centric pricing approach, particularly at a time when investors are increasingly conscious of costs and value.