Unmetric, a social media intelligence firm focused on brands, uses its analytics platform to analyse top performing campaigns, content and videos.
The company's 'Engagement Score' rates each piece of content from 0 to 1000 depending on the amount of user interactions. The methodology measures engagement with respect to follower base.
In Campaign India's 'Engagement Meter' feature, we bring the top 10 pieces of content on Facebook basis the Unmetric Engagement Score.
These are the ones at the top on the basis of shares, from among over a thousand with an engagement score of 1000, from 1-10 February.
Aditya Birla Capital
Shares: 1,834
Likes: 10,631
Linc Pens
Shares: 1,236
Likes: 10,274
Maruti Suzuki - Way of Life
Shares: 512
Likes: 5,92,994
Enamor
Shares: 493
Likes: 83,386
Hero Electric India
Shares: 457
Likes: 1,799
Mahindra Automotive
Shares: 375
Likes: 3,390
Lexus India
Shares: 341
Likes: 20,250
Winni
Shares: 299
Likes: 137
Amway India
Shares: 267
Likes: 18,439
Starbucks India
Shares: 219
Likes: 59,343
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