Twitter elevates Preetha Athrey to director of global business marketing, APAC

Twitter has elevated Preetha Athrey as director of global business marketing, APAC. 

 

Athrey was head marketing, Twitter India. She updated her Twitter status to reflect her move. 

 

She will be taking the reigns from Disha Goenka Das, who is moving on to a global role leading regional business marketing teams across Asia, Latin America, Europe, and North America.

 

Das said, "Resurfacing from parental leave to announce the best news! Preetha Athrey is now leading Twitter’s business marketing team in APAC. We are so incredibly lucky to have her leadership, creativity, wisdom as we do more to serve our customers and the public conversation." 

 

Athrey said, "I am truly honoured to lead the amazingly creative and enthusiastic global business marketing team across APAC - full of energy, zest and who make work fun every day! We will continue to amplify the best of Twitter to activate our customers through inspiration and education."