Campaign India Team
Jul 10, 2014

Troy Ruhanen named president and CEO, TBWA Worldwide

Replaces Tom Carroll, who stays on as chairman, TBWA Group

Troy Ruhanen named president and CEO, TBWA Worldwide
Omnicom hand Troy Ruhanen has been named president and CEO, TBWA Worldwide. Ruhanen succeeds Tom Carroll, who will continue as chairman of the TBWA Group. Jean-Marie Dru continues as chairman, TBWA Worldwide, the agency network.
 
Prior to this, Ruhanen was responsible for driving cross-agency collaboration for Omnicom clients. 
 
John Wren, president and CEO, Omnicom Group, said, “Under the leadership of Tom Carroll, TBWA is recognised worldwide for its strong culture and award-winning creativity. At Omnicom, we place considerable emphasis on succession planning, and Tom and I have long agreed that Troy Ruhanen would be the right person to take the helm of TBWA. His experience in leading Omnicom agencies across geographies and categories makes this a seamless leadership transition that will build upon TBWA’s capabilities and reputation as one of the best in the business.”
 
Ruhanen has held multiple senior management positions at Omnicom Group agency BBDO in the past. These include: chairman and CEO, Americas; deputy chairman for North America; and managing director for New York.
 
Ruhanen said, "The opportunity to lead TBWA is a great honor because of the deep rooted creative culture and its unique strategic method in 'disruption'. The willingness to break from convention and the expectation for fresh thinking creates an environment for bolder and more innovative platforms. This attracts talent, unlike others, and produces work that creates a competitive advantage."
 
Carroll added, "I love this network and I'm very proud of what we've become and more importantly where we are going. Troy and I have worked closely across a number of initiatives this past year and he's the perfect person to take us to the next level."
Source:
Campaign India

Related Articles

Just Published

1 day ago

Jabir Merchant and Maharsh Shah join Condé Nast India

Merchant appointed chief digital officer - sales while Shah is creative production - fiction

1 day ago

PR Awards India 2020: Value 360 Communications, ...

Other Gold winners include Adfactors, Amazon Prime Video, Avian WE, Edelman, Kaizzen, On Purpose, Ruder Finn, Sony Pictures Networks and Team Pumpkin

1 day ago

'What was the alternative?': shock at WPP over Nick ...

Companies are becoming 'less forgiving' of mistakes, lawyers say.

1 day ago

Opinion: Laying the foundation for powerful brands

Purpose driven campaigns that we see today backed by will, confidence and insights will harness the true power of brands for years to come, says the author