Atifa Silk

Atifa Silk is brand director of Campaign Asia-Pacific

Jun 23, 2025

John Wren on his vision for a bigger, better Omnicom

The chief executive tells Campaign why the IPG acquisition makes sense, what the impact will be and what will determine success.

Apr 16, 2018

What Sorrell wanted for WPP

Just weeks before resigning as WPP chief, Martin Sorrell talked with Campaign Asia-Pacific about his vision for the holding company he built.

Jul 30, 2015

Sir Tim Berners-Lee: The marketing impact of ...

The visionary computer scientist talks about why thinking machines and pixels stand to change everything

Jul 23, 2015

Partner Content: ‘Brands are particularly interested...

Steven Chang, corporate vice-president of Tencent, on what clients want going beyond advertising, and the Chinese consumer

Nov 17, 2014

F1 boss Bernie Ecclestone on his billion-dollar brand

Scathingly sanguine about the financial woes of lesser teams, casually chauvinistic and claiming to open doors for governments, the F1 supremo pulls no punches in this interview with Campaign Asia-Pacific brand director Atifa Silk.

Dec 01, 2011

Opinion: About awards, agencies and the ad business

"China and India will record the strongest ad spend growth among the BRIC countries"