Campaign India Team
Jan 06, 2012

Sun TV launches four ad-free action channels

The network will follow the subscription revenue model

Sun TV launches four ad-free action channels

Sun TV Network has now forayed into the ad-free pay channel space with four new action movie channels. These include Sun Action in Tamil, Gemini Action in Telugu, Suriyan TV in Kannada, and Surya Action in Malayalam.

In a note communicated to the stock exchanges, the network said, “With this launch, we are entering into the ad free pay channel world, as well as the new genre of action movie added to the existing genres of general entertainment, movies, music, news, kids, and comedy.”

With this, the total number of channels in the network's bouquet moves up to 29. Of which, there are 10 channels in Tamil, eight channels in Telugu, seven channels in Kannada, and four channels in Malayalam languages.

Source:
Campaign India

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