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Spikes is being relaunched as a major ad festival under a deal between the International Advertising Festival (IAF), the organisers of Cannes Lions, and Haymarket, publishers of Media and Campaign. Spikes was established by Media in 1986.
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Titan’s ‘Humari Diwali’ film spotlights retail staff who keep the festive spirit glowing—even as they spend it behind the counter.
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