Social Panga has joined LS Digital (erstwhile Logicserve Digital) in an attempt for the two agencies to strengthen their digital marketing offering.
Social Panga has offices in Bengaluru, Mumbai and Delhi with a workforce of more than 350 people. The integrated creative agency will become part of LS Digital's services which include media, UI/UX, creative and communication, CX (MarTech), data and insights, and tech innovations.
Prasad Shejale, CEO and founder, LS Digital, said, "Social Panga will give the group an extra edge to our robust digital marketing transformation services. We share a common vision of building this group for the globe with Indian roots. This further enhances our capabilities post Langoor Digital and F1Studioz joined the group last year. I extend a warm welcome to the Social Panga team and I am very excited about the next phase of growth with them."
Himanshu Arora, co-founder, Social Panga, said, “We are charged up for this partnership, as it’s the first time in Indian advertising industry juggernauts and experts in their specific areas have come together to rewrite the norms to form a lethal force not just for India but for the globe. Our vision of building an Indian group with all specialised offerings is coming to life, allowing us to serve our customers with the best of class, unified solutions.”
Gaurav Arora, co-founder, Social Panga, added, “Built on creativity, our group empowers us. AI propels our innovative thinking, while the media magnifies it. For the first time in India, significant agencies are uniting, setting us apart. With experienced founders and specialized teams, we're crafting India's Largest Integrated Marketing Platform. From India to the world, our specialised approach tackles business challenges head-on. We stand strong, a specialised team, poised to be a force from India, one country at a time.”