Campaign India Team
Aug 02, 2021

Social Beat to handle Jaquar World’s global digital mandate

No multi-agency pitch involved

Social Beat to handle Jaquar World’s global digital mandate
Social Beat has won the global digital mandate for Jaquar World. The agency already handles the brand’s digital mandate for the Indian market.
 
As per the new mandate, the agency will be responsible for growing the brand’s awareness in the global market through social media. It will also aid the brand to achieve its goal through social media campaigns on Instagram, Facebook and LinkedIn, as well as performance marketing for priority countries. 
 
The account win did not involve a multi-agency pitch and will be handled by the agency’s Mumbai office. 
 
Sandeep Shukla, head, marcom, Jaquar Group global operations,  said, "Our journey towards scaling up online globally extends with Social Beat and we are happy to continue our association with this young and energetic team!”  
 
Source:
Campaign India

Related Articles

Just Published

9 hours ago

KIT Global pushes ‘minimum viable data’ for smarter ...

CEO Olga Dulinskaya explains why brands need less data, sharper personalisation, and unified platforms to navigate emerging markets.

10 hours ago

Mark Penn’s challenger playbook: Cockroach DNA, ...

At Cannes Lions, the challenger network’s CEO outlines a $5 billion ambition, a $ 20 million-a-quarter AI investment, the closing of the ADK Global acquisition, and why spectacle still works in marketing.

13 hours ago

Influencers versus employees: Who builds brand ...

AnyMind Group's deputy head of publisher growth for India explains when to use advocacy, when to go for scale – and why smart marketers use both.

14 hours ago

41% of adland fears AI will stifle creativity

In an industry built on originality, storytelling, and brand expression, the creeping influence of algorithmic solutions is viewed with both curiosity and concern.