Campaign India Team
Oct 22, 2009

Really, really simplifying Mudra

In the last issue, we did an All About on the Mudra Group which served to confuse more than simplify. Campaign India’s Bindu Nair Maitra spent considerable time to understand the group’s various entities and all that they stood for, how they meshed into each other and how they added value to each other — and how the sum of the parts added up to more than the individual offerings of the fast growing group 

Please sign in or register

Access limited free articles a month after free, fast registration.

Existing users sign in here

Forgotten Password?

Having trouble signing in?

Contact Customer Support at
[email protected]
or call+91 22 69489600

Related Articles

Just Published

18 hours ago

How Zohran Mamdani rode the authenticity wave to ...

The more openly he engaged with complex issues, the more audiences perceived coherence between his words and actions, strengthening trust even among sceptics.

19 hours ago

‘The future belongs to the discontented’: Inside ...

The beverage giant’s VP and global head of generative AI closed out the second annual AI Deciphered conference.

19 hours ago

Publicis Media launches Spark Foundry India

Niti Kumar has been appointed as CEO of the full-funnel media agency

20 hours ago

Monopoly’s digital turn tests a century of play

The App Banking edition pushes the 90-year-old Hasbro franchise into hybrid territory, raising fresh questions for marketers about modernising legacy IP without losing its core appeal.