Campaign India Team
Nov 02, 2017

Pick of the week: Zee

On its silver jubilee, ZEE's golden gesture to its competition stands out

Pick of the week: Zee

To celebrate its 25 years, ZEE make an extraordinary gesture to its competitors by releasing an ad that paid a tribute to its industry peers.

Punit Goenka, ZEE's MD & CEO even tagged his competitors on Twitter. 


Sure enough, the competition responded graciously.




Campaign India

Related Articles

Just Published

2 hours ago

WhatsApp shows how its connecting relations during ...

Watch the films conceptualised by BBDO India here

1 day ago

Havas Media Group rolls out social equity private ...

The ad targeting program will work with BIPOC and LGTBQ+-owned media businesses and is believed to be the first of its kind.

1 day ago

Combiflam gets the clarity of thought back

Watch the film conceptualised by Ogilvy here

1 day ago

Premier League advertising increases as Bundesliga ...

Per game advertising increases to more than 11 minutes for the England's top division while Germany sees a dip down to five minutes