The Work
Campaign India Team
Jan 05, 2018

Pick of the Week: Axis MF

The 'science experiment' was conceptualised by The Womb

Pick of the Week: Axis MF
Axis Mutual Fund's film to bring out the benefits of ELSS (equity linked saving schemes) is our pick this week.
 
What makes the film stand out is the creative thought. 

The ad film was conceptualised by The Womb.

Also read:

 
 
Source:
Campaign India

Follow us

Top news, insights and analysis every weekday

Sign up for Campaign Bulletins

Most Read

Tata Motors takes the high road to break barriers this Ramadan

1 Tata Motors takes the high road to break barriers this Ramadan

Rahul Dravid appears as an 'angry young man' for Cred

2 Rahul Dravid appears as an 'angry young man' for Cred

Opinion: A loud shout for "Khamosh"

3 Opinion: A loud shout for "Khamosh"

Is Zee Entertainment laying off employees?

4 Is Zee Entertainment laying off employees?

Bhima Jewellery breaks stereotypes through the journey of a transwoman

5 Bhima Jewellery breaks stereotypes through the journey of a transwoman

Dairy has potential since most regions around India are milk deficient: RS Sodhi

6 Dairy has potential since most regions around India are milk deficient: RS Sodhi

Puneet Das elevated as president of packaged beverages at Tata Consumer Products

7 Puneet Das elevated as president of packaged beverages at Tata Consumer Products

Magicpin takes on Cred; points at real savings with Vijay Raaz

8 Magicpin takes on Cred; points at real savings with Vijay Raaz

Amazon in India will have the same impact the railways had in the US: Rory Sutherland

9 Amazon in India will have the same impact the railways had in the US: Rory Sutherland

PepsiCo’s Sting gives a jolt of energy

10 PepsiCo’s Sting gives a jolt of energy

Related Articles

Axis Mutual Fund takes a stand against fake news, pushes need of financial advisor
The Work
Jan 14, 2019
Campaign India Team

Axis Mutual Fund takes a stand against fake news, ...

Axis Mutual Fund conducts a science experiment to reveal benefits of ELSS
The Work
Jan 04, 2018
Campaign India Team

Axis Mutual Fund conducts a science experiment to ...

Axis MF appoints The Womb
Advertising
Dec 05, 2017
Campaign India Team

Axis MF appoints The Womb

The Womb bags Sebamed's creative mandate
Advertising
Oct 12, 2020
Campaign India Team

The Womb bags Sebamed's creative mandate

Just Published

Galderma assigns global media mandate to dentsu X India
Advertising
34 minutes ago
Campaign India Team

Galderma assigns global media mandate to dentsu X India

Account won following a multi-agency pitch

Unforgivable, tone-deaf land grab’ could ‘decimate football’s legacy’
Marketing
1 hour ago
Arvind Hickman

Unforgivable, tone-deaf land grab’ could ‘decimate ...

Communications experts have slammed the lack of stakeholder engagement and the timing of an announcement that 12 elite football clubs want to form a European Super league

Freya Mishra joins Hashtag Orange as director of client servicing and strategy
Advertising
1 hour ago
Campaign India Team

Freya Mishra joins Hashtag Orange as director of ...

Moves from Quasar

Live blog: News updates - week of 19 April
Digital
1 hour ago
Campaign India Team

Live blog: News updates - week of 19 April

In the news: 1702 Digital, Gozoop